From Theranos to Google Glass: The Biggest Flops in Digital Health

From Theranos to Google Glass: The Biggest Flops in Digital Health

Posted Sep 4, 2021 from
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As investment has been pouring steadily into healthcare, especially into the digital health market in the last years, and more and more companies would want to get a fair share of the pie, that attitude turns into marketing machines with overhyped messages about what innovations can do and ‘little bubbles’ emerge around disruptive solutions that sound too good to be true. 

Here, we collected some examples about the most talked-about promises in digital health in the last years, which turned out to be the biggest ‘little bubbles’ in our industry: their technology couldn’t live up to the expectations, their management couldn’t solve the challenges, or both issues were present – so ultimately they failed.

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