Marketing Person of the Year
Kathryn Ayers-Wickenhauser
Kathryn has leveraged relationships, tools, methodology, partnerships and a modest non-profit association budget to create an outsized mark in the loud and crowded field that they operate in. In just a few years she has transformed the perception of our initiatives and brand. She has shown immense creativity and made a one person team feel like a team of 20. The net result is that she more than tripled the number of campaigns executed…including the very memorable Interop Heroes campaign.

This award recognizes the outstanding work and achievement of a marketing, PR or communications professional in the past year. This person has demonstrated outstanding leadership, resourcefulness, creativity and teamwork over the past year. Separate awards for individuals at health IT companies, healthcare providers and agencies.