Ad of the Year
MGMA - Data Discovery
MGMA launched their new “DataDiscovery” solution using a series of eye-catching ads that featured recognizable city landmarks with a fun “data thread” graphic that was superimposed on the image. The product was launched by MGMA in a very short timeframe.

This award is given to the most creative, eye-catching, informative Health IT or Healthcare ad of 2020 (printed or digital). Nominations should include ad results (i.e.: clicks, impressions or other KPIs). Separate awards for health IT companies, healthcare providers, and agencies. TV Commercials and other video-ads are not eligible for this award, there is a separate award for Video of the Year.


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