Person name

ABM Campaign of the Year

Proofpoint - Proofpoint targeted 90 accounts with their ABM campaign which included a multi-pronged outreach and advertising approach. The results were phenomenal: 92% engagement rate, 26 meetings booked and 12 stage 3+ opportunities.


This award recognizes the best Account Based Marketing (ABM) campaign by a Health IT company this past year based on results achieved, creativity, resourcefulness and innovation.

ABM Campaign of the Year - HITMC Awards
ABM Campaign of the Year