Uncovering the Online Marketing Mix Communication for Healthcare Services:
Any business marketplace is a crowded environment of organizations that provide almost the same service. New organizations, which may or may not survive, enter the market daily. So, how does anyone survive in this environment? First, the organization must have an effective online marketing strategy.
Health-Care Marketing Communications:
Marketing communications are actions taken by an organization in the form of messages targeted to internal and external audiences, to influence attitudes and behaviors.