How to Solve The Talent Shortage in Healthcare, Whether It’s Urban, Suburban or Rural

One of the most pressing issues in healthcare today is the growing talent shortage of qualified medical professionals.

The healthcare industry is experiencing a significant talent shortage, which is affecting the quality of patients' care and poses a significant threat to their safety. Twenty-nine states face a nursing talent shortage, and if current trends persist, they will be short by nearly 100,000 nurses.

Staffing shortages can lead to longer wait times, reduced access to medical services, and increased burden on existing healthcare professionals, increasing patients' risk of death.

Research shows that physician burnout and turnover cost $4.6 billion annually and that the healthcare worker shortage can contribute to higher rates of physician burnout, lower job satisfaction, and increased healthcare costs.

Today's job market is competitive, making it challenging for rural providers to retain skilled professionals. But rural providers can take matters into their own hands.

Rural and urban healthcare providers need to rethink their incentives and how they recruit talent. Increasing salaries and benefits packages is not the solution, and enhancing loan repayment and other incentive-based programs are ways to make working in a rural environment too enticing to pass up.

Once on board, health institutions need to think with an eye toward the long term and invest strategically in solutions enabling digital transformation, particularly in cybersecurity, analytics, and cloud-based platforms. This will pay off for years to come.

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