Paubox Launches Enhanced Contact Management for Its Healthcare Marketing Automation Solution

A new contact management tool for Paubox Marketing was introduced today by Paubox, a pioneer in secure communication for contemporary healthcare. With the new contact management features, healthcare marketers can effortlessly segment audiences to send tailored messages while securely storing contact data and protected health information (PHI) within the Paubox Marketing platform in a HIPAA compliant way. Healthcare marketers can deliver highly tailored and interesting email marketing communications using the marketing automation tool known as Paubox Marketing. Marketers can: thanks to the new contact management features of Paubox Marketing. To fine-tune segmentation based on PHI and individual information, including as demographics, medical problems and treatments, prescriptions, and more, make it simple to create segmented audiences. Make customised processes and campaigns with content that is pertinent to the specific audience segment.