Patients desperately seeking ease: Why exceptional experiences require a consumer effort strategy
Posted Jan 12, 2022 from healthcaretransformers.com
For healthcare organizations ready to pursue customer ease as a promise within the customer experience strategy, here are 4 key considerations:
Since the entire workforce has the potential to influence patient effort and reduce friction points, a commitment to co-creation and leveraging the insights of all staff will accelerate effort innovations throughout the enterprise.
The low-effort promise must be well communicated to the frontline and management.